Over several months, I collaborated with mobileAPI, an innovative telecommunications start-up, to develop and refine their brand identity in preparation for their market debut. This extensive project was divided into two primary segments, CRM and MNO, targeting their B2C and B2B markets respectively.

My contributions were pivotal in the creation of a cohesive and dynamic brand kit, including the design of their distinctive logo. For each market segment, I played a key role in developing tailored marketing materials. This involved designing animated landing pages, crafting compelling explainer videos, and designing informative white papers. These elements were integral to reinforcing mobileAPI's brand presence and supporting their marketing strategies.

This project not only showcased my versatility in handling diverse marketing tools but also underlined my ability to align marketing materials with strategic business goals.